Nike

Submitted to: Prof. Dr. Atilla D?CLE [pic] YEDITEPE UNIVERSITY FACULTY OF ECONOMICS & ADMINISTRATIVE SCIENCES DEPARTMENT: origin ADMINISTRATION COURSE: BUSINESS POLICY & STRATEGIC MANAGEMENT Term Project NIKE internalization [pic] submitted by SECIL IZGE I?IK ECE SISMANOGLU AHMET KONUR HAKAN YUZEL NIYAZI SAHINBASOGLU OUTLINE 1. History a. Current Performance 2. Corporate G overnance a. Board of Directors 3. Strategic Purpose a. deputation Statement b. Vision Statement 4. Advertisements 5. Brand Portfolio of Nike 6. Nikes Competitors 7. Business Structure 8. Key interior and External Factors That Influence Success of Nike 9. Product/Market enlargement Grid 10. SWOT Analysis Frame Work of NIKE 11. 7s Model of NIKE 12. marketing Strategy 13. Marketing Aspects 14. Porters 5 Forces 15. Financial Statements a. annual Income Statement b. Annual Balance Sheet 16. Ratios 17. Bibliography NIKE INCORPORATION 1. HISTORY a. Current Performance The Nike Foundation is a 501 non-profit disposal based in Beaverton, Oregon, USA.

The Foundation is dedicated to giving the gentlemans neediest girls the opportunities to lead full, active lives and contributes to fighting poverty finished investments in adolescent girls. They embrace innovative corporate unselfishness that uses their passion, voice and resources to support sustainable, community-based change. They sell their products to retail accounts, through NIKE-owned retail stores, and through a mix of independent distributors and licensees, in over 160 countries around the world. Non-U.S. sales (including non-U.S. sales of Cole Haan, Converse, Exeter Brands Group, Hurley, NIKE Bauer ice hockey and NIKE Golf) accounted for 53 percent of total revenues in fiscal 2006, compared to 54 percent in fiscal 2005 and 53 percent in fiscal 2004. They estimate that they sell to more than 27,000 retail accounts away the... If you want to get a full essay, order it on our website: Ordercustompaper.com

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