Assignment

Place: Promotion: Throughout the metropolitan cities they have many another(prenominal) leaflets that providing information regarding their food items and services. Profile of the Target Market demographic segmentation: Age:Age is an important factor to see the consumers behavior towards Fridays Fast Food. To find out the aw arness closely the Fridays Fast Food we ask questions to different age radical of our sample to find out the variation of consumer behavior in different age. In our questionnaire we have divide the age groups in five segments- age below 15 to above 45. From junior-grade sources and our knowledge we came to know that almostly students and youths are going to decimate regularly and over 45 age people go there rarely. From the graph it is clearly noticed that most of the respondents samples were in between 15 to 25. ------------------------------------------------- ------------------------------------------------- # Marketing outline based on Age: As Fridays Fast Food is situated in Gulshan Avenue where many private offices, commercial Banks, and civilizes are gettable here. So now their present customers are private employees and school going children. But they can attract youths by doing any(prenominal) promotional activities.

------------------------------------------------- Gender: Most of the products are designed to get specific group of customer. In this case to understand the aesthesia and the variation between the male and female respondents we have divided our total sample in two groups- male and female. As their target customers are private employees and school going children, most of their customers are mail. Besides they have a good emergence of female customers. From the histogram, we can see that among the all customer, male customers are 63% and female customers are 37%. [ ------------------------------------------------- ------------------------------------------------- # Marketing Strategy based on Gender: They... If you want to get a full essay, order it on our website: Ordercustompaper.com

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